PPC Domination Case Study
Old School Network Marketers
Go BIG With Google Adwords
Meet Aaron and Sophia Rashkin.
Aaron is a decade-long veteran of the network marketing industry. He came from a background in nutrition and personal training. His wife Sophia had a real estate background. They were multiple 6-figure earners in their primary business opportunity and they built it completely using “old school” methods like talking to friends and family and working their warm market.
Aaron has personally made 10,000 cold calls per year, and last year Aaron and Sophia held 40 home parties and had 1000 pairs of shoes at their front door.
But they didn’t have the time or energy to do it anymore. Attrition was awful and their opportunity had lost momentum. Even with a 10,000 person downline, they were fighting just to keep it alive. They wanted to get into the “online” thing and saw that most of the top earners were using PPC.
Sophia only had ever used the search function on Google and didn’t even know that you could advertise. She jumped right in and thought that PPC was going to be easy.
At first she was geting 3-5 leads per day and was very frustrated. Mike Dillard put Aaron and Sophia in touch with his in-house Adwords guru, Jim Yaghi.
Jim was able to coach Aaron and Sophia to the point where they now regularly get 75-90 lead per day from PPC. They have 15 separate income streams besides their primary opportunity and all of the leads come from PPC.
Learn more about Aaron and Sophia’s story in this free video.
